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Book Competitive Advantage: Creating and Sustaining Superior Performance

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Competitive Advantage: Creating and Sustaining Superior Performance

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    Available in PDF - DJVU Format | Competitive Advantage: Creating and Sustaining Superior Performance.pdf | Language: ENGLISH
    Michael E. Porter(Author)

    Book details


COMPETITIVE ADVANTAGE introduces a whole new way of understanding what a firm does. Porter's groundbreaking concept of the value chain disaggregates a company into 'activities', or the discrete functions or processes that represent the elemental building blocks of competitive advantage. Now an essential part of international business thinking, COMPETITIVE ADVANTAGE takes strategy from broad vision to an internally consistent configuration of activities. Its powerful framework provides the tools to understand the drivers of cost and a company's relative cost position. Porter's value chain enables managers to isolate the underlying sources of buyer value that will command a premium price, and the reasons why one product or service substitutes for another. He shows how competitive advantage lies not only in activities themselves but in the way activities relate to each other, to supplier activities, and to customer activities. That the phrases 'competitive advantage' and 'sustainable competitive advantage' have become commonplace is testimony to the power of Porter's ideas. COMPETITIVE ADVANTAGE has guided countless companies, business school students, and scholars in understanding the roots of competition. Porter's work captures the extraordinary complexity of competition in a way that makes strategy both concrete and actionable.

Financial Times The most influential management book of the past quarter century....A veritable goldmine of analytical concepts and tools to help companies get a much clearer grasp of how they can create and sustain competitive advantage.Philip Kotler S.C. Johnson & Son Distinguished Professor of International Marketing, Northwestern University Michael Porter has done it again. Having defined the "what" and "why" of competitive strategy in his earlier book, he now define the "how" in Competitive Advantage.Newsday A sharp, aggressive, and cogently reasoned book about competition that your smarter rivals will try to get to first.The Washington Post A brilliant structural analysis of what competitive advantage might mean....Antitrust Law & Economics Review A superb guide for business managers but also necessary background study for judges, antitrust agency officials, and economic experts in antitrust cases.

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*An electronic version of a printed book that can be read on a computer or handheld device designed specifically for this purpose.

Formats for this Ebook

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Required Software Any PDF Reader, Apple Preview
Supported Devices Windows PC/PocketPC, Mac OS, Linux OS, Apple iPhone/iPod Touch.
# of Devices Unlimited
Flowing Text / Pages Pages
Printable? Yes

Book details

  • PDF | 592 pages
  • Michael E. Porter(Author)
  • Free Press; Export edition (19 Jan. 2004)
  • English
  • 5
  • Society, Politics & Philosophy

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Review Text

  • By LP on 19 November 2016

    Product as described

  • By Sylvana on 31 October 2013

    I have to be honest, I haven't read the book yet but I just really wished that they would have charged a few pounds more to make the pages of the book of thicker white pages instead of the thin newspaper-like pages that they used now. I'm sure that it will be a good book but this does kinda puts me off of starting the book. May sound silly but first impressions are really important.

  • By Philip Finnamore on 8 May 2014

    The two stars is not a comment on the content of the book but of the extremely poor quality paper used ; best described as stiffened toilet paper . The outer cover of the book started to curl within a week of having left it around the house ! It reflects very poorly on the publisher . I fully agree with the person who left the 3 star review ; charge a bit more and provide customers with a quality reference manual .My advice is , if possible (?), find a different publisher because the content of the book is very important and you may want to read it a few times to ensure you fully understand and can implement it's suggestions .


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